Shift Into
Your Best Business Model

How Difficult Is it To Set Up a Startup Business?

by | Jun 21, 2022 | Business Formation

You might be wondering how difficult it is to set up a startup business. As an attorney who has helped many entrepreneurs and businessmen get on their feet, I can tell you that it is easy to start your business, but there are undeniable challenges as well.

They include things like finding the right product to market fit, scaling your team, remaining competitive, and, of course, being adequately capitalized. But don’t worry! The rewards outweigh the difficulties.

Key considerations

I’m Neil Fridman and I’ve worked with hundreds of startups and entrepreneurs, and I want to tell you about some considerations you should be thinking about when deciding to venture out on your own. Starting a business can be very rewarding, but it requires a lot of determination and continuous learning, and often, it only pays off in the long term.

If you think that by starting your business, you’re going to generate tons of cash right away, you’re probably starting your business for the wrong reason. Profit is a long-term goal, but that profit can be tremendous and make all the hard work worth it.

The startup process is like a journey

I have worked with many startups, some of which have raised millions of dollars in venture capital. However, none of that came overnight. The startup process is like a journey, and the first step is always figuring out if you are ready to take that leap.

There are many considerations to think about when deciding whether or not to start your own business. These include what it will cost, what skills you have, whether you are risk tolerant enough for this venture, and, perhaps most importantly, are you really passionate about your idea?

What it takes

You also need to have time on your side. Building your business takes a tremendous amount of dedication and commitment. While starting a business can be easy enough, bringing it to life, growing sales, and taking your product to market can be difficult. You need to be willing to put in the time and effort that is necessary for a new venture.

This is going to include learning how you will create your product or service, what legal structures are best suited for your needs, developing marketing strategies, finding partners, and securing financing if you need it. Of course, it also includes building an inventory of products or services that people want to buy from you.

In addition, there are many other things that you need to think about when you’re starting your own business. These include the best time for you to start it, how you will raise money if you need it, and who will be your partner, your co-founder, or other key players in this venture.

You need a product or service people will want

Naturally, you have to find a product or service that people will want, and then figure out how best to sell it. To do that, you need to know what you’re good at and how much time, effort, money, and other resources you could put into this venture.

It’s essential that you understand people and their needs, and why they buy. That also includes knowing what role your product or service will fill in the market. And once you’ve identified the business that you want to start, you need to work on a plan for developing it and making money from it.

Start with a business plan

The first part of that means developing a business plan along with a marketing plan, and find out what resources you need to allocate to your startup.

You must determine how much money you need to get started and where you can raise it. Will it come from friends and family, bank loans, crowdfunding, angel investors, or venture capitalists? How long of a sales cycle will you have until you start generating revenue?